Sales and Marketing Management Mastery
Building the Leaders to Master the Art of Modern Sales & Marketing Success
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Sales & Marketing Management Training, 3 Month Certification:
Time to Elevate Your Sales and Marketing Game? HeroHub’s Sales & Marketing Boot Camp is a dynamic training and certification program built for dealership leaders who want to drive more leads, close more deals, and master the modern marketing strategies fueling today’s top-performing teams.
This course combines proven sales techniques with cutting-edge digital strategies—including the use of AI—to help you attract the right customers, engage them more effectively, and create a seamless path from online interest to in-store purchase.
Topics include:
- AI & Data-Driven Selling – Use artificial intelligence to identify hot leads, personalize customer outreach, and improve closing rates.
- Modern Digital Marketing Tactics – Discover how to use SEO, social media, email, and paid ads to generate qualified leads and increase dealership visibility.
- Sales Funnel Optimization – Build a sales process that aligns your team and improves lead conversion from first contact to final sale.
- Customer Engagement & Experience – Leverage tools like chat, automation, and reviews to create stronger connections and repeat business.
- Strategic Campaign Planning – Create quarterly sales and marketing campaigns that are aligned, measurable, and built for growth.
Course Details:
3-Month Course:
90-minute sessions 2x/month
Course Dates:
May 1 & 15
June 5 & 19
July 3 & 17
Pricing:
Standard Rate: $4,475
20 Group Discount: -$1,000
20 Group Rate: $3,475
20 Group Advantage:
As a 20 Group member, you qualify for a $1,000 discount to these courses.
Meet Your HeroCoaches:

Brian Kane
Brian Kane brings over 36 years of leadership in the powersports and automotive industries, specializing in multi-location franchise management. As Director of Operations, he has overseen fixed operations, accounting, and inventory management, driving profitability and efficiency across multiple dealerships. Brian has served as Parts & Accessories Director for 19 metric locations, General Manager of a seven-line metric franchise store, and an equity owner and Director of Operations for a five-store group. Passionate about team development, he fosters a collaborative environment that inspires teams to exceed sales goals and deliver exceptional customer experiences. An avid outdoor enthusiast, Brian enjoys off-road riding, snowmobiling, and coaching youth hockey, where he has been a USA Hockey Level 4 Certified Coach for 30 years.

Kyle Reid
Kyle Reid brings nearly a decade of experience in the automotive and powersports industries, with a strong focus on finance and insurance. Since joining VisionAST in 2017, he has advanced through multiple roles and now serves as Vice President of Strategic Partnerships. Kyle has built long-standing relationships with top third-party administrators and agencies in the F&I space, helping dealerships implement smarter, more profitable solutions. He specializes in forging impactful partnerships and driving growth through tailored strategies that align with each dealership’s unique needs.

Brandon Pack
Brandon Pack combines over 10 years of digital marketing experience with eight years in the powersports service world, giving him a unique perspective on dealership growth. With a background in sales and a track record of success inside dealerships, Brandon knows how to build strategies that drive real results. He specializes in connecting marketing efforts with on-the-ground operations to boost visibility, customer engagement, and overall profitability.